There are regular bonus offers that let shoppers gain extra points and Virgin regularly offers bonuses for people who convert their Fly Buy points to Velocity frequent flyer points. There seems to be no available data about how many people keep accumulating points but never redeem them. Homepage Shopping. Tags: s. Credit: Louie Douvis. If we went too broad in a particular category, then there's no differentiation.
Flybuys dominance has been challenged in recent years thanks to the rise of online 'cashback' providers such as Cashrewards and Shopback, which garner customer loyalty by providing immediate cash refunds for shopping at certain online retailers. Mr Merakovsky remains unfazed by the rising popularity of these services, saying traditional "deep loyalty" programs such as flybuys still hold significant relevance.
Please try again later. The Sydney Morning Herald. Flybuys is committed to serving its more than 8 million active members with new and exciting ways to engage with the program. Flybuys also allows members to collect points via its financial, insurance and travel services partners.
Flybuys is a joint venture between Wesfarmers and Coles. For more information, visit www. Lisa Banks for Pureprofile pureprofile kickercomms. Beroze Dubash for Pureprofile beroze kickercomms.
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